It is often possible to get lost in the wide range of cosmetics. What are serums and why are they needed? A cosmetologist with more than 20 years of experience, Ginta Ustinova, will tell you: “Serums are the main “workaholics” of the cosmetic world with effective results. Their advantage is the high percentage concentration of active ingredients, which is not found in creams or masks, which is why serums also provide faster results. Serums work to solve certain cosmetic problems, for example, moisturize, reduce sensitivity, restore the epidermal barrier, fight acne, smooth wrinkles, and strengthen the oval of the face.
“ However, serums do not replace your entire daily beauty ritual. Serums are light in consistency, absorb quickly into the skin and instantly deliver active ingredients to the skin and work in the deeper layers of the skin, not on the surface. Serums contain active ingredients to solve a specific problem, but do not contain thickeners, emulsifiers, or skin softening substances. “
Serums do not create a protective barrier on the skin and do not contain SPF. In contrast, the active ingredients found in creams are in much lower concentrations, but with a wider range of effects. The cream creates a protective barrier, prevents moisture loss, softens, nourishes, protects from the effects of the external environment – sun, wind, frost, snow. Therefore, it is necessary to use cream and serum in tandem. First, the serum is applied, which gives the skin a “sparkle”. A cream is applied on top of it, which securely “seals” the active ingredients of the serum. The combination of serum and cream gives maximum results.
Serums are also recommended for preventive use, for example, Algotherm AlgoSensi Soothing Serum reduces skin sensitivity, protects it against irritants. This serum is recommended for use as a course for all skin types, including oily skin, because we live in a climate zone where rain, wind, and temperature fluctuations irritate the skin, regardless of whether the skin is mature, dry, or oily. This serum is recommended for use at the end of summer to give the skin the strength to fight against the natural challenges that autumn and winter bring us. A second course of using this serum is recommended in the spring, when winter has exhausted the skin and it has no strength to protect itself.
Serum is mostly used as a course, using one package and then taking a break, not allowing the skin to relax and allowing it to work and regenerate itself. Serums are recommended to be used twice a day in the morning and evening, in a small amount under the cream. However, there are exceptions, for example, if the skin is genetically dry, dehydrated, then Algotherm AlgoHydra Resource serum is recommended to be used for a long time. It moisturizes the skin, activates the skin's moisturizing processes and provides the skin with the necessary nutrients. Because the basis of beautiful, radiant and healthy skin is moisturizing the skin!
Given that the serum solves specific problems, it is also possible to mix serums and thus solve several skin problems at the same time. For example, in the morning, use Algotherm AlgoSensi Soothing Serum under the cream to protect the skin during the day, and at night, use Algotherm AlgoTime Expert Marine Life Serum , which comprehensively fights aging processes and smoothes fine wrinkles, strengthens the facial contours, and reduces pigmentation spots.”